Rapport Financial Services was in an early start-up phase when the owners approached us and asked for guidance. Their business model relies on helping customers restore their credit scores and build wealth. We helped them with a refined presentation of their products, a logo, and brand concept for both print and web. The result is a beautiful and proud manifestation of their beautiful vision, a brand identity that will allow them to grow.
We are humbled and proud to have been selected for this critical phase of their journey to become a world-class leader in credit and wealth counseling.
When we engage with a new project, the first step is to discuss the situation a client may be in and what problems need to be solved. Design, to us, is more than just a visual discipline. Our process often touches on issues that require a change of thinking or calibration of goals and efforts that eventually lead to the desired outcome; often, it unveils a need for innovation.
If you decide to work with us, expect four phases: Discover, Define, Design, and Deliver. Each serves as a stepping stone toward a solution. It delivers clarity around a brand message and a visual language that helps to stand out in a crowded field.