First Principles First

When we talk with business owners about their objectives for hiring a creative agency like us, it often comes down to market share. It's at the core of everything: Challenges of a shrinking market share or how to expand market share. Design, creativity, innovation, and empathy are all tools we use, but they are not what people come for in the first place, especially in a crisis. This always motivates me, seeing how a creative approach, a bold message, and strong visuals can turn things around and fire up an established business. Here's our process to set things on the right path.
Discover, Define, Design, And Deliver

Below are a few examples of previous productions. Behind every symbol stands a story we had to uncover first to create a logo or business identity as a representation thereof. Our work often starts with a thorough discovery phase that digs deep to unveil what your company stands for, its values, and even what kind of Jungian archetype it represents. It's the process that creates meaningful results - not quick solutions - to help your business grow in the long run. 
Various logo designs
Not Just Visualizing Ideas, Promoting Ideas

Promoting new ideas in tech and bringing them to market is what we are passionate about. Having developed over three hundred tech brands, a common theme has crystallized: Information Technology has evolved from pure number crunching to innovating new ways to solve problems in the energy sector, the medical field, transportation, and communications:
For many of our clients, IT stands for Innovation Technology today. Because innovation is the driving force behind progress, and creativity 
​​​​​​​- what we bring to the table - is the fuel that fires up the process. Innovation is impossible without creativity, without someone asking "What if?" or "Why not?".  That's when great things start to happen.

Website Development 
If a web project keeps you up at night, I can feel your pain. You may have hired a web designer who - as it turned out - had no clue about design or a designer who didn't understand the bits and pieces of a functioning site. That's why we work with experienced and reliable front-and-backend people throughout the entire process. I don't like nightmares either. Here are a few selected sites from the 100s (or so) we created and produced.
What you always want to consider is this: Respect human interactions. Whether it's B2B or B2C, in the end, it's all about H2H, human to human. Empathy trumps marketing cynicism. And a good story beats Facts & Features anytime. 
Traffic data and demographics are important, but what matters most for your customers is how we can speak to a natural person who might be interested in our products and services. What are her problems? What is he looking for? This always guides us in the process.
Now It's Your Turn
Expand your leadership in technology and manufacturing. Bring clarity to your message, promote your services, and make your products look amazing. Well-designed products sell! We are on your side.
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